Ads & Lead Gen

Ads Launch Sprint

Best For:

  • New products

  • Cold offers

  • Early-stage scale

  • Testing viability with paid traffic

Includes

  • Ad account + pixel setup

  • 3–5 initial creatives

  • Funnel & checkout review

  • Initial testing framework

  • Weekly reporting

Commitment

  • Month-to-month after setup

  • Recommended 60 days minimum for signal

Rules (Non-Negotiable)

  • No scaling promises

  • No ROAS guarantees

  • This phase is validation, not domination

MOST POPULAR 🔥

Growth Accelerator

Best For:

  • Proven products

  • Some existing sales

  • Ready to scale predictably

Includes

  • Campaign optimization

  • Creative testing

  • Funnel efficiency improvements

  • CPA & ROAS optimization

What We Optimize

  • CPA

  • ROAS

  • Funnel efficiency

Commitment

  • 90-day minimum

Website Optimization Sprint

Best For:

  • Operators spending $20k+/month

  • Experienced brands

  • High data velocity environments

Includes

  • Advanced optimization

  • Scaling strategy

  • Creative iteration systems

  • Priority support

Why This Works

  • Cleaner attribution

  • Faster feedback loops

  • Less emotional decision-making

  • Higher margins, lower friction

Lead System Build

Best For:

  • First-time advertisers

  • Broken funnels

  • No CRM or tracking discipline

Includes

  • Lead funnel review

  • Qualification logic

  • Tracking & attribution setup

  • CRM handoff flow

Lead Generation Accelerator

Best For:

  • Teams that can close

  • Existing sales reps

  • Call-based offers

What We Optimize

  • Cost per lead (CPL)

  • Lead quality

  • Volume consistency

What We Do NOT Optimize

  • Close rate

  • Revenue

  • Sales performance

Leads-only Model

Best For:

  • Strong closers

  • Agencies reselling leads

  • Dedicated sales teams

Options

  • Pay-Per-Lead OR

  • Monthly pipeline

Rules (Critical)

  • Lead definition agreed upfront

  • Invalid leads replaced, not refunded

  • No revenue guarantees

Inconsistent Leads Aren’t a Traffic Problem

They’re a Demand Infrastructure Problem

If your lead flow is unpredictable, expensive, or low quality, ads aren’t the issue.

The system behind them is.

Most businesses don’t have a lead problem.

They have a control problem.

This agency does not sell marketing services.

It builds demand infrastructure that turns paid attention into qualified opportunity.

Revenue doesn’t come from ads.

It comes from systems that turn attention into opportunity.

Why Most Ad Agencies Fail

And Why You’re Paying for It

Most agencies sell activity, not outcomes they can control.

Here’s what usually goes wrong:

  • They chase vanity metrics instead of pipeline impact

  • Targeting is shallow and unqualified

  • Funnels aren’t built for real buyers

  • Lead definitions are vague or nonexistent

  • Cost per lead drifts upward with no accountability

  • Ad spend is burned testing ideas instead of systems

The truth:

Ads don’t fix broken systems.

They amplify them.

If the infrastructure is weak, more traffic just creates faster failure.

The Shift: From “Running Ads” to Building Demand Infrastructure

This agency does not chase viral creatives or short-term spikes.

It builds predictable demand systems.

That means:

  • Defined lead criteria

  • Controlled cost per lead

  • Clear delivery into your pipeline

  • Continuous optimization based on data, not opinions

Predictable leads beat viral ads every time.

Control beats hype.

Systems beat guesswork.

We DO:

  • Generate qualified leads

  • Optimize and control cost per lead

  • Deliver real opportunities directly into your pipeline

Every engagement is built around:

  • Lead quality

  • Volume consistency

  • CPL efficiency

  • Clear accountability

We Do NOT:

  • Guarantee revenue

  • Close deals

  • Fix broken offers

  • Replace your sales team

  • Promise outcomes we don’t control

THIS IS FOR:

  • Operators who can close conversations

  • Businesses with a proven offer

  • Teams that follow up consistently

  • Founders who value systems over shortcuts

  • Companies seeking predictable growth, not experiments

You understand that leads are inputs, not outcomes.

THIS IS NOT FOR:

  • Beginners or first-time advertisers

  • “Let’s try ads and see” founders

  • Businesses without follow-up infrastructure

  • Teams looking for guarantees

  • Anyone shopping for cheap leads

If you want certainty without accountability, this is not a fit.

No chaos. No guessing. No wasted spend.

  • Apply

  • You submit an application. Not every business is accepted.

  • Qualification & Offer Review

  • We assess your offer, close rate, and pipeline readiness.

  • Campaign Build

  • Targeting, creative, funnels, tracking — built to spec.

  • Lead Delivery & Optimization

  • Leads delivered. CPL monitored. Systems refined.

Execution without drama.

This agency operates on:

  • Defined systems

  • Disciplined testing

  • Measurable inputs

  • Relentless optimization

No buzzwords.

No inflated claims.

No promises outside our control.

Just demand infrastructure built to perform.

“Why don’t you guarantee results?”

Because revenue depends on factors we don’t control — your offer, your sales team, and your follow-up.

We guarantee what we do control: lead quality, delivery, and CPL optimization.


“Why not pay only on closed deals?”

That shifts responsibility away from the sales process and creates misaligned incentives.

We deliver opportunities. You convert them.


“Why are your leads higher quality?”

Because lead definitions are strict, targeting is intentional, and systems are built for buyers — not clicks.

Quality is engineered, not hoped for.

This agency works with a limited number of operators to maintain performance standards.

If you:

  • Have a real offer

  • Can close conversations

  • Want predictable, qualified demand

Then the next step is simple.

If not, this page already did its job.

Mike Barron, Limelight Media, Motivated Training Clients, Personal Training Business Development, 2 Comma Club, Two Comma Club, FitPros, Closers, High Ticket Closers, High Ticket Sales, Closing Academy, Virtual Training Masterclass,
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